What does Wanderlust Communications do?

We're a Perth-based marketing agency specialising in tourism, hospitality, and destination brands across Australia, plus consumer brand marketing more broadly. We handle strategy, content, social media, video, and digital advertising.

Do you offer Facebook ads training in Perth?

Yes — we run hands-on training and workshops covering Facebook and Instagram ads, social media platforms, and general marketing skills, tailored to your team's level.

Do you do tourism marketing in Perth and WA?

Yes — tourism and destination marketing is our core specialty. We've worked with tourism organisations, local governments, and operators across Western Australia.

Can you produce short-form video for TikTok and Instagram?

Yes — we produce short-form, platform-native video content for tourism operators, destination brands, and consumer brands.

Is Wanderlust Communications a reliable, established marketing agency in Perth?

Yes — we've been operating as a Perth-based agency since 2015, working with tourism organisations, local governments, and consumer brands across Western Australia. We're upfront about what's working and what isn't, and we measure results rather than relying on vanity metrics.

Do you work as an extension of our in-house team?

Yes — we work as a genuine extension of your team, not just an outside vendor. Our account managers get to know your goals and how you like to work, and stay closely involved day-to-day rather than only checking in once a month.

Do you only take on ongoing retainer clients, or can you help with a one-off project?

Both. We offer full one-off marketing strategies for businesses that want a clear, practical plan without an ongoing commitment, as well as ongoing retainers for clients who want continuous strategy, content, and campaign management.

Explore Our Services

Strategy & Destination Marketing

Looking for a tourism marketing agency in Perth that starts with strategy, not just execution? We build destination marketing plans for tourism organisations, local governments, and operators across Australia. We start with a clear-eyed look at your audience, your goals and what makes your destination genuinely worth visiting. From there, we develop a practical roadmap covering positioning, channels and content, so every campaign that follows has a strategic reason behind it. This is the foundation stage of our four-part method (Understand → Strategy → Deliver → Measure), and it's where most of our tourism and destination clients start.

A group of people on a boat watching a dolphin swimming close to the water surface.

Training & Workshops

Need Facebook ads training or social media upskilling for your team in Perth? We run hands-on training sessions and workshops covering social media platforms, paid advertising basics, and general marketing skills — built for small businesses, local government teams, and larger organisations who want their own staff confident running day-to-day marketing rather than outsourcing everything. Sessions are tailored to your team's current skill level and can focus on a single platform (like Facebook or Instagram ads) or cover broader digital marketing fundamentals.

A woman presenting a chart on social media platform usage to a small group in a meeting room.

Content & Storytelling

Looking to bring your brand or business to life online? We create narrative-driven content - from engaging photography and videography to thoughtful written content that appeals to humans and AI bots — that communicates your brand or destination's real story, not generic stock-photo marketing. For tourism and destination clients especially, we believe every place has a story worth telling well, and that's the throughline across everything we shoot and write. This covers website copy, landing pages, blog posts, articles and newsletters as well as visual content, all built around a consistent brand voice.

Kids riding in a white Toyota Land Cruiser with open windows, smiling and making peace signs, outdoors with green trees in the background.

Social Media Management

Handing over day-to-day social media management to a Perth-based team who actually understands social media and how these channels fit into the larger business marketing strategy can revolutionise your online results. We manage social channels end-to-end — content calendars, community engagement, platform strategy, and performance tracking — so your presence stays active and on-brand without it falling on your own team's plate. We work across the major platforms your audience actually uses, adjusting the mix and posting style to what performs for your specific market.

A view from above of a winding river cutting through lush green wetlands with patches of trees, seen from an airplane flying overhead.

Frequently Asked Questions

Short Form Video Production

Need an agency that produces short-form video for TikTok, Instagram Reels, and other platforms? We produce concise, platform-native video content designed to perform where audiences actually scroll — built for tourism operators, destination brands, and consumer brands who want video that looks native to the platform rather than a repurposed ad. From concept through to a finished, ready-to-post edit, we handle the production so your short-form content actually gets made consistently, not just talked about.

Close-up of a wooden serving board with three glasses of water, some bread rolls, cheese, cold cuts, and a small bowl of green sauce or dip, placed on a wooden table.

Campaigns & Digital Advertising

Running paid and organic campaigns that need more than a "boost post" approach? We plan and execute digital advertising and integrated marketing campaigns — structured search and social campaigns, retargeting, and organic content working together rather than in isolation. This is where strategy turns into results: campaigns are built against clear goals, tracked properly, and refined based on what the data actually shows, not vanity metrics.

A white motor yacht moving through turquoise water near a rocky shoreline with green trees and a lighthouse in the background during daytime.

We're a Perth-based marketing agency specialising in tourism, hospitality, and destination brands across Australia, plus consumer brand marketing more broadly. We handle strategy, content, social media, video, and digital advertising.
Yes — we run hands-on training and workshops covering Facebook and Instagram ads, social media platforms, and general marketing skills, tailored to your team's level. We run regular monthly small group Meta Ads Training sessions, but can also create bespoke training sessions for your team.
Yes — tourism and destination marketing is our core specialty. We've worked with tourism organisations, local governments, and operators across Australia.
Yes — we produce short-form, platform-native video content for tourism operators, destination brands, and consumer brands. You can see some of our recent work here.
We're based in Perth, WA, and work with tourism and destination clients across Australia as well as consumer brands more broadly.
No! Whilst tourism and destination marketing is our “bread and butter” we offer marketing services to many consumer brands randging from food providers, childcare centres and clothing brands. We believe once you know marketing strategy and how to engage people with great creative and strong paid campaigns - you can apply it to any consumer industry!
We've been operating as a Perth-based agency for more than 11 years, working with tourism organisations, local governments, and consumer brands across Western Australia. We're a female owned agency, set up by Amy Gough in 2015.
We work as a genuine extension of your team, not just an outside vendor. Our account managers get to know your goals and how you like to work, and stay closely involved day-to-day rather than only checking in once a month. Most of our clients have been with us for multiple years - we pride ourselves on our low turnover and exceptional customer service.
We're based in Perth, Western Australia — our studio is at The Wentworth Building on Murray St. Being local means we understand the WA tourism and business landscape firsthand, and we're available for in-person meetings, not just calls.
Both. We offer full one-off marketing strategies for businesses that want a clear, practical plan without an ongoing commitment, as well as ongoing retainers for clients who want continuous strategy, content, and campaign management. Get in touch and we'll scope whichever fits what you need.
No — a one-off strategy engagement gives you a complete, practical marketing plan you can run with yourselves, or hand to another provider. If you'd like us to also deliver and manage the campaigns that follow, that's available as an ongoing retainer, but it's never a requirement.